5 Steps for Mastering Aesthetic Clinical Photography

It’s been said that “a picture is worth a thousand words.” However, no matter how talented you are as an injector, poor clinical photography can leave much of a patient’s decision up to guesswork. Consistent and quality photography is critical for showing your work in the best light to set yourself apart in aesthetic medicine. In this post, we’ve outlined five crucial steps injectors must take to master aesthetic clinical photography.

 

Standardize Your Aesthetic Clinical Photography

Creating consistent before and after photos starts by standardizing clinical photography. Your images need to be the same size and colour and have the proper exposure, lighting, distance and angles. In FACETEC, the Roberts Facial Rejuvenation Photography series is provided as a template for uploading and managing photos. The photography series includes 29+ clinical photos in relaxed as well as a dynamic/active muscle contraction and is the industry standard for aesthetic clinical photography. Following this template will provide you with a selection of photos to compare and assess your before and after results and create galleries of your best work. Easily.

A series of standardized photographs used for aesthetc injectors

 

Dedicate an Area for Capturing Aesthetic Clinical Photography

Dedicating a specific area or room of your practice for taking clinical photography will assist you in standardizing photography.

  • Ensure the space has minimal to no natural sunlight so that you can control the lighting. Hang a black backdrop on the wall (such as a simple presentation board or purchase a backdrop and stand). You might also want to consider a light backdrop for use with any patients who have very dark skin.
  • Place a swivel chair that is adjustable in height to position the patient properly.
  • Use tape to mark off areas on the floor (for the photographer to stand) and walls (angles for patient reference).
  • Hang a mirror on the wall for patient’s to do a quick self-inspection along with a shelf with a metal headband (for quick disinfection) to keep their hair away from their faces,
  • Supply a container filled with bobby pins.

 

Use Proper Equipment for Taking Aesthetic Clinical Photography

If your goal is to standardize and take quality photography, your equipment will play a big part. While it may seem quickest and easiest to take photos using your smart phone or tablet, investing in a proper digital camera will help you achieve quality results. Consider a OM SYSTEM Tough TG-7 Camera ($749 CDN) with a OM System LED Ring Light ($69) or a SLR with a ring flash such as a Canon Rebel T7 ($1699 USD). Ensure you keep a couple of large gigabyte memory cards on hand for storage.

 

Enroll in Clinical Photography Training

If you’re dedicated to producing the very best quality photos possible, nothing beats taking a reputable photography course. Ensuring you and your team are well educated and trained on making the best quality photography will allow you to capture consistent and quality images.

 

Store & Build Before & After Portfolios Using Aesthetic Clinical Photography

Once you’ve captured quality photography, FACTEC Software makes it easy to create your portfolio. Aesthetic injectors can use FACETEC to upload and store large quantities of photos during each patient’s visit. Injectors can easily compare photos from different visits and access results using the “Compare” tool. If there’s a powerful result, the before and after pair can be saved into galleries under the “Portfolio” tool.

 

To learn more about FACETEC’s features, click here.